Clare Hastings is a content writer for brands who have insights and ideas to share. A journalist-slash-marketer, she liberates your leaders' expertise, and writes articles, eBooks, whitepapers and case studies to position your brand as a trusted authority.
3 reasons your customers say NO to being in a case study [+ tips to win them over]
3 reasons your customers say NO to being in a case study [+ tips to win them over] I have a confession. I’m rubbish at influencing. I was never good at it in the corporate world. I never successfully managed…
How to find the perfect customer for your next case study
How to find the perfect customer for your next case study The process of writing a case study begins long before pen hits paper. It starts with a decision that can make or break your case study…choosing a customer. Choose…
